
PRODUCTS
The Essentials
Vita Vitae products are formulated and created to redefine the deep meaning of beauty and skin wellness rituals: cleansing, purifying, hydrating, illuminating, and protecting. A complete line of solutions that speak the same language and are aimed at everyone, regardless of gender or age.

APV COMPLEX
The secret of vitae is enclosed in our secular vines
Beauty born from beauty. We use the pomace produced by pressing the grapes grown and harvested on our estate, in the splendid countryside between Friuli Venezia Giulia and Veneto. From this, we obtain AUROVITINA PRO VITIS: an innovative complex of ingredients based on concentrated white grape must, resveratrol and grape seed oil. They are substances that share powerful bio-functional properties: they act synergistically to protect the skin from free radicals, oxidative stress and prevent aging. APV is the secret of our skincare which aims to take care of your health and that of the ecosystem.
PHILOSOPHY
Ethical, clean and natural ingredients
Our idea of circular economy aims to combine respect for nature with responsible science. We do not use aggressive or unethical grown components and ingredients. All our products are made with the same love and attention with which we take care of our skin.
Vita Vitae is cruelty-free: we do not carry out tests on animals and we only work with suppliers aligned with this choice.